Brand fans in search of flavor flock to 575° Pizzeria in Amarillo, Texas, where the restaurant is known for its unique biking culture. Looking to position them for growth, we helped articulate what sets them apart: innovative flavors, community vestedness, and a culture of hospitality. From there, we created a host of items that extended their brand personality to every customer touch point. We developed a new logo, staff apparel, website, menus, gift cards, braulers, pizza boxes, and signage that featured Minnesota artist Adam Turman. 575° Pizzeria is now perfectly positioned for their future growth.
RESPONSIBLE FOR DEVELOPMENT OF:
new logo design, concepts, design, worked with their apparel team on staff uniforms, sourcing and vendor management